Atari Rescue Group Posted June 19, 2005 Share Posted June 19, 2005 I once sold a 2600 system with games at a garage sale to a woman who bought it for her husband and son. Not sure what triggered her buying reflex but I had a sign next to it that said: You were happy once. You played Atari. Be happy again. She wanted the sign too. Any ideas? How should they market this one? Quote Link to comment Share on other sites More sharing options...
Gregory DG Posted June 19, 2005 Share Posted June 19, 2005 Make it like the old 2600 Jr. commercial. "Under 30 bux? 30 bux? Well isn't that nice!" Quote Link to comment Share on other sites More sharing options...
Gunstar Posted June 20, 2005 Share Posted June 20, 2005 Are there going to be actual TV commercials and/or magazine ads and such? If there is a TV commercial, it might be cool to have something along the lines of some guy attempting to build a time machine to go back to the good 'ol days he remembers as a kid when games were simple and fun instead of complicated and focused on graphics, with his attempt(s) failing in some humerous way, and his having spent a TON of money in the attempt, then have someone come along and say; "There's an easier way you know, just by an Atari Flashback 2.0, it's only 30 bucks!" and then have him show the guy the Flashback system. If you want to draw in the younger generation, maybe have a commercial speaking to the "kids" on how the Flashback is something that they and their parents can enjoy playing together. Or something like; "tired of playing your modern game system with Dad and having him get upset at losing against you all the time? Buy him an Atari Flashback, then maybe he can actually win once again; bring a smile back to Dad's face!" Quote Link to comment Share on other sites More sharing options...
BassGuitari Posted June 20, 2005 Share Posted June 20, 2005 Those are cool ideas. Except I don't know how interested most kids are in playing video games with their parents. The family-oriented angle could work, but I think it would have to pander to parents. But who knows, maybe kids these days think their parents are cooler than we thought ours were when we were kids Quote Link to comment Share on other sites More sharing options...
ATARIeric Posted June 20, 2005 Share Posted June 20, 2005 maybe a hippie or a war veteran experiencing "flashbacks" everyone in the commercial who walks into the videogame aisle starts to have flashbacks of some sort Quote Link to comment Share on other sites More sharing options...
sidcrowe Posted June 20, 2005 Share Posted June 20, 2005 maybe a hippie or a war veteran experiencing "flashbacks" everyone in the commercial who walks into the videogame aisle starts to have flashbacks of some sort 877347[/snapback] Those are 60s things, and those kinda flashbacks aren't fun Quote Link to comment Share on other sites More sharing options...
Gunstar Posted June 20, 2005 Share Posted June 20, 2005 Those are cool ideas. Except I don't know how interested most kids are in playing video games with their parents. The family-oriented angle could work, but I think it would have to pander to parents. But who knows, maybe kids these days think their parents are cooler than we thought ours were when we were kids 877345[/snapback] Well, I liked my first idea better anyway, the second was just an afterthought becuase I'm nopt sure if Atari plans on marketing it to just the 20-40 market or if they want to try and get the younger crowd too. Really, I think anyone younger than 25, if they do by a dedicated console, it would probably be one of the Nintendo/Sega all-in-one joysticks or something. But that'a all right, there are plenty of us 30 somethings that will be proud to have the flashback sitting in between our Xbox/PS2 and 7800 systems. Quote Link to comment Share on other sites More sharing options...
Laner Posted June 20, 2005 Share Posted June 20, 2005 Those are cool ideas. Except I don't know how interested most kids are in playing video games with their parents. The family-oriented angle could work, but I think it would have to pander to parents. But who knows, maybe kids these days think their parents are cooler than we thought ours were when we were kids 877345[/snapback] I can't speak for anyone else, but I wish my dad had played more videogames with me. He did a little bit, but it just wasn't really his thing. Quote Link to comment Share on other sites More sharing options...
Flojomojo Posted June 22, 2005 Share Posted June 22, 2005 They should use it to generate goodwill in the classic and modern gaming communities by giving it away for free, including a nice cotton pigment dyed t-shirt with VCS graphics. I should be the first one to receive this package since I am a "thought leader" among my demographic. They should do this quickly, as the community is hungry for more authentic classic gaming! Quote Link to comment Share on other sites More sharing options...
chadtower Posted June 22, 2005 Share Posted June 22, 2005 The Flashback - The reason we shit all over our biggest fans! Quote Link to comment Share on other sites More sharing options...
+Random Terrain Posted June 22, 2005 Share Posted June 22, 2005 I know how they should advertise it. Tell us that it can play existing cartridges as well as little cards you can buy and plug in that contain 30 games each. Quote Link to comment Share on other sites More sharing options...
Stingray Posted June 22, 2005 Share Posted June 22, 2005 "Flashback 2: We promise it doesn't suck as bad as the first one." -S Quote Link to comment Share on other sites More sharing options...
A.J. Franzman Posted June 22, 2005 Share Posted June 22, 2005 I wish my dad had played more videogames with me. He did a little bit, but it just wasn't really his thing. 877793[/snapback] Sorry to hear that - my dad loved to play Atari. Space Invaders was his favorite. A few times we even had the whole family together for 4-player games of Video Olympics and Casino (though mom wasn't very good and got frustrated pretty quick in V.O.) Quote Link to comment Share on other sites More sharing options...
Starman Posted June 23, 2005 Share Posted June 23, 2005 (edited) A few points: 1) The new VW Bug commericals said "if you sold your soul in the 60's, now you can buy it back". That was a damn find slogan. The retro could benefit from something like that. 2) Focus on videogame vets like myself that like to play games with their kids, or introduce them to videogames without having to play Grand Theft Auto 3) The price is cheap. I'm not a marketing guy, but somewhere in there is a great way to market the system. Even a retro-looking commercial could help, cheezy 80's graphics and all EDIT: One other thing - the Atari is pretty much the root of all of today's videogames. D&D has been advertizing with the slogan "we gave level bosses their first job". Atari could have some kind of warp tunnel with all the games ever made (that they have the rights to use, of course) zipping by with the 2600 in the center of the wormhole. "This is where it all began, know your roots" or something like that. Mike Edited June 23, 2005 by Starman Quote Link to comment Share on other sites More sharing options...
ZylonBane Posted June 23, 2005 Share Posted June 23, 2005 Some riff on the old "Have you played Atari today?" slogan would be hilarious. "Have you played Atari today? This week? This DECADE? Isn't it time you caught up?" Quote Link to comment Share on other sites More sharing options...
Clint Thompson Posted June 24, 2005 Share Posted June 24, 2005 Isn't it time you caught up, that's great! I think they should just do several months of advertising in many magazines and if posisble 1 commercial aired everywhere as long as they can keep the prices of advertising to a minimum. It seems Atari is really hurting right now (you know, with no real CEO and all).. Quote Link to comment Share on other sites More sharing options...
PCBored4404 Posted July 3, 2005 Share Posted July 3, 2005 why not just a commercial like that new Shout commercial, where everyone is just shouting, and everything? that would be cool, "just shout! FLASHBACK 2! Flashback to the good ol days without PCP" Quote Link to comment Share on other sites More sharing options...
mos6507 Posted July 3, 2005 Share Posted July 3, 2005 But who knows, maybe kids these days think their parents are cooler than we thought ours were when we were kids 877345[/snapback] I would hope so. My 5 year old likes to play videogames with me. In fact we have to work together in 1P modes for her to get anywhere. Quote Link to comment Share on other sites More sharing options...
Vic George 2K3 Posted July 3, 2005 Share Posted July 3, 2005 "When was the last time you played Atari? Now you can enjoy classic Atari games again on your TV with our new Atari Flashback 2 system." Quote Link to comment Share on other sites More sharing options...
PCBored4404 Posted July 4, 2005 Share Posted July 4, 2005 no, sounds too formal, gotta give it somthing else, somthin new, a new EDGE to it, somthin cool that will appeal to the kids of today, hrmm...... "The New Atari Flashback, Now comes with a free box of Tobacco" lol Quote Link to comment Share on other sites More sharing options...
Vic George 2K3 Posted July 4, 2005 Share Posted July 4, 2005 Pandering to the illicit desires of Big Tobacco isn't MY idea of good (in all senses of the word) advertising. Quote Link to comment Share on other sites More sharing options...
+remowilliams Posted July 4, 2005 Share Posted July 4, 2005 They should advertise it only in Atari magazines. Use the same marketing genius shown in the past, it worked so well before! Quote Link to comment Share on other sites More sharing options...
PCBored4404 Posted July 4, 2005 Share Posted July 4, 2005 yeah it did, but maybe they can have just a commercial of it, like that new movie "The Wedding Crashers" they have been advertising it as a cheap DVD thing, in all how it looks, it looks like an old 80's infomercial, what if they were to advertise the flashback like that? ya know, the logo and the system flashing on the screan saying "You could own one of theese multi-game Atari Systems today for just 30 bucks, 30BUCKs!" thatd be prety good. but then again, what kinda budget are they on for Advertising? i mean, magazines are small time, they gotta get some cooler things, like the commercial ideas. Quote Link to comment Share on other sites More sharing options...
bigdcaldavis2k Posted July 26, 2005 Share Posted July 26, 2005 I once sold a 2600 system with games at a garage sale to a woman who bought it for her husband and son. Not sure what triggered her buying reflex but I had a sign next to it that said: You were happy once. You played Atari. Be happy again. She wanted the sign too. Any ideas? How should they market this one? 876931[/snapback] A new version of "The Fun Is Back" rap... The fun is back! It's plain to see! Flashback 2.0 from A-tar-ee! It's the retro system with classics galore! And brand new games! Could you ask for more! A real hip joystick controls the screen! Arcade Pong is hot, and Millipede is mean! And one more thing it had a real cool price! Under thirty bucks! (Thirty bucks?) Well isn't that nice! The fun IS back, it's plain to see! Flashback 2.0 from A-tar-ee! Quote Link to comment Share on other sites More sharing options...
potatohead Posted July 26, 2005 Share Posted July 26, 2005 Those are cool ideas. Except I don't know how interested most kids are in playing video games with their parents. The family-oriented angle could work, but I think it would have to pander to parents. But who knows, maybe kids these days think their parents are cooler than we thought ours were when we were kids 877345[/snapback] Well mine enjoy the experience. We play games fairly often. Tekken and SSX are two family favorites. (And dad wins pretty damn often!) Anyway, getting back to Atari related stuff. I get the stuff out a coupla times per year. The 7800 sees a lot of play. (2600 games mostly though.) Warlords and Kaboom are big hits with my kids up to age 16. My oldest daughter (16) got hooked after I talked about the trance. She went truth seeking and kept the console in her room for a long time afterword. She told me later that she understands why I keep the things. I'm pretty happy with the game set of the flashback. The video output is a very handy thing as we just don't use RF at the house at all. Hope they don't break the joysticks right out of the gate! For a long time, I had Xmame running on my main machine here, with a good set of roms. It saw more attention than the ps2 did! I used a little USB adapter to connect a couple of playstation game pads, configured the inputs and all was golden. Good games are good games, and from what I can see the gameplay remains king. Crappy graphics (compared to the systems of today) don't get in the way much. One fun moment happened with the atari800. My two sons played star raiders just like we did as kids. One person ran the joystick while the other ran the keyboard. It was cool to hear them talking and getting the game done in a shared way not all that common today. I'm actually not going to be able to monopolize the Flashback... Maybe I'll get another one on order this month for hacking on. Quote Link to comment Share on other sites More sharing options...
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